Manager and Subject Owner for Blockchain at MHP Management- und IT-Beratung GmbH
Evolutionary blockchain use cases as the key to disruptive business models
Blockchain; not only a novelty in information technology, but also a cross-border change of perspective that invites us to completely rethink established processes. The blockchain phenomenon has been attracting attention across industries for a long time; use cases now go far beyond the original use case of the financial transaction. Especially in the automotive industry, which increasingly sees itself as a global network that forms the basis for new business models and the integration of new partners in an age of flexible mobility, an almost unlimited number of application scenarios can be created.
Nevertheless, use cases are often dealt with within system boundaries that are too rigid – and the invitation to completely reinvent established processes is thus rejected. As a result, the scalability, added value and disruption potential of blockchain-based pilot projects often remains very limited or is questionable, respectively. According to the current MHP study on the status quo and perspectives for the application of blockchain technologies in companies in the automotive industry, for which users and experts were surveyed, this is one of the reasons for the still low market maturity.
The key to relevant, advantageous blockchain use cases lies in the creation of evolutionary use cases, which can be tested in the pilot stage as well as extended successively and above all multi-dimensionally. Which dimensions need to be considered and which stages of evolution an exemplary use case from the field of mobility can go through will be presented in the lecture.
Dr. Katharina Schubert is Manager and Subject Owner for Blockchain at MHP Management- und IT-Beratung GmbH. Since 2017, she is consulting firms across industries in the context of digital transformation and the development of innovative business models. Her holistic consulting approach is characterized by her interdisciplinary background and the experiences she gained during her research- and professional career.
Before joing MHP, Dr. Schubert was working as innovation manager for Enercon, being responsible for the development and implementation of a digital control stand.
She completed both her study and her PhD from 2006 until 2014 at the Ruhr-Universität Bochum. During that time she received two master’s degrees in mechanical engineering and sales engineering and product management. She additionally qualified for receiving a PhD scholarship in the context of an interdisciplinary research college.
Management- und IT-expertise for Mobility und Manufacturing. That is what MHP stands for. For its customers, the Porsche subsidiary digitalizes processes along the whole value chain. At 13 locations world-wide, more than 2300 employees take care of their customers – ranging from SMEs to large OEMs. Excellence is at the core of our philosophy at MHP.